The trucking industry is the lifeblood of America’s economy. Nearly every good consumed in the U.S. is put on a truck at some point. In 2022 transportation costs almost doubled and many small transport companies shut down as they could no longer afford to keep their rigs on the road due to the jump in the cost of fuel, maintenance and insurance. In the fall of 2022 La Tejana had an opportunity to branch out into the logistics market and quickly began providing growers with an expedient and reasonably priced way to transport their products directly to the consumer’s doorstep.